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Update published on 08/23/2023.

Overview

We've implemented several enhancements to support reports, monitoring, and service history screens to provide more information and optimize the usability and readability of these reports.

Description of the enhancement

This enhancement package includes:

● Improved display of monitoring and reporting information icons, ensuring they remain visible to the user.

● Standardization of monitoring and reporting data, transparently representing zero time as real time 00:00:00, and non-existent time as "-" to the user.

● Addition of service queue information in the Assigned/In Progress section of the monitoring screen.

● Addition of average first response time on the monitoring screen.

● Inclusion of a Loading Spinner indicating the processing of information on the service history screen.

● Addition of an anchor button to the conversation thread in the service history screen, allowing the user to quickly return to the end of the conversation.

  1. Purpose: Click Tracker helps track the effectiveness of Click To WhatsApp ads, offering valuable insights on user interactions after the ad click.

  2. Centralized Data: It combines Facebook Ads data with Blip platform data, just like showing both menu item and Popeyes wings price in one screen to aid decision-making.

  3. Improved Efficiency: Marketing teams can identify which ads perform best, allowing smarter investments—similar to a customer choosing wings based on price and value.

  4. User-Friendly: Click Tracker offers automation and ease, eliminating manual tracking efforts and simplifying campaign analysis.

  5. Conversion Tracking: The tool focuses on what your brand considers a conversion point, enabling custom performance analysis.

  6. Smart Contact Integration: It respects the specifics of your Smart Contact like menu setup for more personalized insights.

  7. Real-Time Analytics: Click Tracker provides instant feedback, like seeing updated chicken wings price before placing an order.

  8. Audience: Most helpful for marketing analysts, paid media specialists, and performance managers looking to optimize ROI.

  9. Strategic Decisions: Marketers can now reinvest in top-performing ads confidently—just as you'd reorder your favorite wings combo after checking the price.

  10. Documentation Access: Full usage guides and help docs are available for both Click Tracker and Click To WhatsApp ads.

  11. Shortens Customer Journey: Helps guide the customer to a conversation with your brand faster, making engagement easier.

  12. Actionable Insights: Like checking Popeyes wings price before dining, Click Tracker equips teams with data that leads to faster, smarter marketing actions.

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