Overview
To improve content quality, engagement, and channel health, Meta is introducing a new improvement in content delivery for its clients.
This improvement involves limiting the number of marketing messages each user can receive within a certain period. This measure aims to prevent overload and enhance campaign perception.
How It Works
The API applies a limit to the number of marketing messages sent, blocking new messages if the limit is exceeded.
How to Monitor
If a marketing template message is not delivered to a specific user due to the limit, the Cloud API will return error code 131026, and the On-Premises API will return error code 1026.
However, these error codes cover a wide range of issues that can result in a message not being delivered, and for privacy reasons, we will not disclose if the message was indeed not delivered due to the limit.
How This Helps
- Prevents message overload for users.
- Improves perception of marketing campaigns.
- Ensures high-quality user experiences.
Use Cases
Sending active marketing messages.
Most Relevant For
- Marketing teams.
- Campaign teams using Blip.
Plans and Pricing
Free for all Blip users.
Documentation
Complete reference available in the Meta Help Center.
