Overview
It is now possible to track the quality of each template through a score column and risk alerts, allowing for safer decision-making when sending messages.
How does it work?
The score of the templates is displayed in the table on the Content page and varies according to the message performance.
When trying to use a template with a low or medium score, the user receives a risk warning.
Features
- Display template score in the model table
- Classify quality as high, medium, low, or undetermined
- Alert about risk when sending messages with low or medium score templates
- Facilitate the identification of templates with critical performance
How does this help?
- Avoid using templates that may harm the number
- Anticipate adjustments based on template performance
- Reduce negative impact on the end-user experience
- Support proactive communication improvement actions
Use Cases
- Identify templates with declining engagement
- Adjust messages before they harm the channel
- Plan replacement of templates with low scores
- Continuously monitor the health of active communication
Most relevant for
Campaign managers, CRM managers, marketing analysts, professionals responsible for operating active messages on Blip.
Plans and Pricing
Feature available for free to all Blip customers.
