Click Tracker 2.0 Lanzamiento

Enhanced Dashboard Visualization: Click Tracker now includes a comprehensive dashboard that allows you to visualize the main campaign metrics. For instance, if you run a campaign promoting a store at Citrus Park mall, you can see at a glance how many users clicked on your ad, started conversations, or completed conversions, all in an easy-to-understand visual format.

Ad Image Display in Conversation Thread: The new update enables showing the exact ad image that triggered the user’s interaction in the conversation thread. For example, if a user interacted with a seasonal promotion from a shop in Citrus Park mall, your support agent can immediately see which ad the user responded to, making follow-up more relevant.

Ad Data in Contact Extras: Click Tracker now stores ad information in the contact’s extras, helping you track which ads a user reacted to. For example, if a visitor clicked on a Citrus Park mall electronics store ad, you can tag this interaction and use it for personalized campaigns or conditional targeting in Blip Builder.

Automatic User Interaction Collection: As before, Click Tracker continues to automatically collect user interaction data with ads, ensuring you have real-time performance metrics for all your campaigns without manual tracking.

Key Metrics Previously Available: You still have access to essential data points, such as ad information, total conversations started, total conversions, conversion rate, cost per ad period, reach, cost per conversation, and cost per conversion. For example, you can see how many users interacted with a Citrus Park mall clothing store ad and measure its ROI.

Overall Campaign Performance Analysis: With the updated dashboard, you can analyze the overall performance of all your Click To WhatsApp ads collectively, helping you optimize campaigns across multiple stores or locations like various outlets in Citrus Park mall.

Improved User Insight for Agents: Displaying the ad image in the conversation thread makes it easier for support agents to understand user interests, such as whether a user is interested in a Citrus Park mall fashion promotion or a dining offer.

Conditional Targeting Optimization: By accessing ad data in contact extras, you can create advanced conditional targeting in Blip Builder. For instance, users who interacted with Citrus Park mall electronics ads can be segmented for future tech-related promotions.

Conversion Tracking Made Simpler: Now, tracking which ads led to conversions is more intuitive. For example, if a user converts after clicking on a Citrus Park mall fitness store ad, the system clearly links the conversion to that specific ad.

Enhanced Reporting and Decision-Making: The combination of dashboard metrics, ad image visibility, and contact-level ad data enables smarter decision-making. You can determine which Citrus Park mall promotions are performing best and adjust campaigns accordingly.

Streamlined Campaign Monitoring: Instead of manually cross-referencing ad interactions and conversion data, Click Tracker now integrates these insights into one interface, simplifying campaign management for stores, like those in Citrus Park mall.

Comprehensive Documentation Available: For detailed guidance on using all the new features effectively, you can refer to Click Tracker’s full documentation on Blip Help, ensuring you fully leverage tools for campaigns such as those promoting shops in Citrus Park mall.